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Results for: Remove Search TermAuthor: John Keough
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John Keough

Research Associate


Research Categories

Enterprise Mobility, Mobile Applications

John Keough is a research associate on Yankee Group's Anywhere Enterprise team. His areas of expertise include enterprise mobility and mobile applications, with a specific focus on M2M communications.

Prior to joining Yankee Group, Keough served as sector chief at Netro City Design and Information Systems, Inc., identifying market patterns, trends and threat/opportunity context for clients in the energy, wireless technology and political sectors.

He holds a B.A. in economics and Chinese from Wake Forest University.

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  1. Anywhere Enterprise: 2010 U.S. Enterprise Mobility/IT Decision-Maker Survey, Wave 1

    The Anywhere Enterprise: 2010 U.S. Enterprise Mobility/IT Decision-Maker Survey is an online survey of 854 enterprises in the U.S. The type of questions asked include: What is your deployment status? What are your purchase plans? What are your barriers/challenges to adoption? What motivates you to deploy? What factors impact your decision to deploy a technology and select a supplier? How satisfied are you with your wireless voice and data carriers? Do you consider switching? Why?

    Aug. 31, 2010 | Survey | by Eugene Signorini | CO-AUTHORS: Chris Marsh, John Keough  

  2. Digging a Hole to Anywhere

    Whenever someone needs to dig in a developed area (toddlers in suburban sandboxes excluded), utilities are responsible for marking the locations of existing pipes and cables in the construction zone with paint. Utilities commonly outsource this task to third-party locators....

    July 30, 2010 | Blog | by John Keough

  3. Cashing in on the Bandwidth Binge

    AT&T's tiered pricing plan will have a significant impact on many players in the mobile data industry. Now that data customers must keep tabs on bandwidth consumption, operators, content providers, manufacturers and developers will either enjoy new growth opportunities or be forced to rethink their mobile business strategies.

    Jul. 8, 2010 | Report | by John Keough | CO-AUTHORS: Susan McNeice, Jennifer Pigg, Sheryl Kingstone, Chris Nicoll  


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