Mobile Money Strategies
Yankee Group forecasts unprecedented growth in mobile transactions worldwide, with the total value increasing from $162 billion in 2010 to $984 billion in 2014. This represents an enormous opportunity to capture consumer hearts, minds and wallets, yet many companies find themselves behind the curve in adoption of mobile technologies and unsure about what implementation, marketing and monetization strategies are best.
Yankee Group's Mobile Money Strategies service provides a powerful combination of actionable research, data and insights to help retail banks, payment networks, mobile operators, Trusted Service Managers (TSMs), mobile device manufacturers and software vendors drive revenue growth from mobile banking, mobile payments and mobile commerce.
Learn more about Mobile Money Strategies:
- Read about how this service can help you grow revenue.
- Download the Mobile Money data snapshot.
- Meet our team of expert mobile money analysts.
- Read the team's blogs on mobile money topics.
For a deeper dive into this product, including pricing, complete the form below to be contacted by a Yankee Group representative.
Data in Action
According to our Anywhere Surveys, 33 percent of smartphone owners use their device to do in-store price comparisons.
Links Newsletter
Receive regular updates on all the latest research and data from Yankee Group.
Latest Research
- 2012 MWC Preview: What's Hot and What's Not
- Emerging Markets Will Wait for LTE
- M2M Platform Update: 2012 Brings Continued Consolidation
- From Unified to Social Communications and Collaboration
- Incumbent Pay TV Operators Will Step Out of Bounds in 2012
- Sprint and Orange Join Forces for International M2M