privacy policy

General principles

Yankee Group respects your privacy and seeks to protect that data. We hope that the following information will show you how we gather, use and protect your personal data. More details about the way we use data in a particular Yankee Group service may be found in a notice that is provided to you as part of that service or by contacting the Web address below about that particular service.

We aim to ensure that the processing of personal data by or on behalf of Yankee Group is fair and reasonable and that your personal data is secure, accurate and up to date. Generally speaking, this means that each time we want to collect personal data we must tell you the purposes for which we use the data and then ask for your consent to that usage. We only use your data for the purposes for which you consent. We also tell you if we transfer your data to anyone else.

Because Yankee Group and its services are international, personal data may be made available internationally, including in countries that do not have data protection laws or laws that provide equivalent protection to the North American rules. We seek to require those to whom we transfer your data to protect it and your privacy. This way Yankee Group works to protect personal data transferred to countries that do not have data protection laws, including data transfer outside of the United States.

Information Yankee Group collects and why

Yankee Group collects information about our users and other individuals it deals with in its day-to-day business. This information includes contact, registration and information about the way registered users use our services as well as details of individuals' interests. It is used for administration and to support, improve and obtain feedback on Yankee Group services and to prevent and detect breaches of Yankee Group network security, the law or our contract terms.

We may also in the future, for the same purposes, update this information and collect similar information from any direct contact with such individuals and automatically via the individuals' use of Yankee Group services.

Where allowed by law Yankee Group may collate information about individuals that it receives from others with the information we obtain directly from them. The information described above may be retained and used by Yankee Group after an individual ceases to use Yankee Group services or the individual has ceased dealing with us.

Yankee Group will also use all this information to assess what Yankee Group products and services may be of interest to individuals and to personalize the service we provide.

If you are registered to use a service, Yankee Group may contact you to obtain feedback on that service and any improvements we could make to it.

The law often allows you to write and ask to see and correct the information held about you, sometimes on payment of a fee.

Further information/marketing

If you agree, Yankee Group may contact you about those of its services that may interest you and in some circumstances to invite you to client entertainment and similar events by mail, fax, e-mail and (in certain limited circumstances) by telephone from time to time. You have a right to ask us at any time not to contact you by way of direct marketing.

Transfer of data to third parties

Except where the law permits or unless you agree, Yankee Group does not sell or rent your personal data to others outside Yankee Group. In some instances, we may pass information to third parties involved in the relevant Yankee Group Service (such as stock exchanges, which supply data to us). You will generally know if such a transfer of your information happens, except if the third parties are simply working on our behalf as administrators (such as companies that process credit card payments) or if the data is required by law to be disclosed to a regulator.

If we sell a business division to another company and your personal data is used by that business, then your data may be transferred to the buyer along with the business for them to use in the same way.

If your employer subscribed for the service on your behalf, then we may pass certain information to your employer about your use of the service where your employer has a legitimate reason to receive it.


A "cookie" is a piece of software that may be sent to your computer. Cookies enable us to collect information about how our Web-Sites and services are being used and to manage them. They also allow us to automate the login procedure each time you enter Yankee Group's Web-Site. If we send a cookie to your computer, it will be to collect information for the above stated purpose with your expressed consent to do so. Until then, the cookie will only track general usage patterns and will not be used to identify you individually.


If you have any questions about Yankee Group's privacy/data protection policy, you should contact [email protected].