Yankee Group Link™ Tools
Link Tools are online, interactive resources providing deep dives into specific market trends. Each Link Tool is a specific data product with quarterly updates bundled with analyst inquiry time or research
to provide deeper context surrounding the data. Yankee Group Link Tools™ include:
- Global Regulatory Dashboards
- The Dashboards provide real-time, detailed insight in the regulatory policies of more than 100 countries and territories.
- Machine-to-Machine (M2M) Index
- Clients to get regularly updated M2M application market predictions, pure data and graphical charts. This tool is supported by your choice of either qualitative research or analyst inquiry time.
- Mobile Marketing Index
- A quantitative tool designed for advertisers, agencies and media buyers for the evaluation of mobile advertising platforms.It outputs. The index produces a scorecard that shows the most effective mobile advertising medium based on your individual requirements.
Yankee Group has been navigating connectivity issues for nearly 40 years. Link Data forms the core of our research initiatives providing a starting point of the thought-provoking qualitative assessments of our analysts. We are proud to share this primary source of market intelligence with our Yankee Group Link Membership. Contact us at +1-617-598-7200 or linkmembership@yankeegroup.com