Yankee Group Link™ Data
Yankee Group Link Data products help clients identify where to invest capital, which market segments are ripe for entry, a product’s lifecycle and market opportunities and threats. Our primary research creates data products that chart and predict global connectivity change by tracking:
- Capital expenditure
- Customer acquisition
- Growth data
- Financial information
- Market adoption rates
- Product/service demand
- Regional opportunities
Industry-specific metrics to track and predict connectivity change.
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Put your finger on the pulse of the market with current data from dozens of surveys conducted worldwide.
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Market Adoption Monitors: Tracks what has happened in the market. They are delivered in Microsoft Excel format for easy comparisons and drill downs on trends important to you.
Market Adoption Forecasts: Predicts what will happen in the market |
Attitude & Behavior Surveys: Identifies what is happening in the market
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Don't wonder about the answers to these questions. Learn more about Yankee Group Link Membership.
Yankee Group Link Data products are organized by Anywhere Network™, Anywhere Enterprise™ and Anywhere Consumer™ market segments.
Yankee Group has been navigating connectivity issues for nearly 40 years. Link Data forms the core of our research initiatives providing a starting point of the thought-provoking qualitative assessments of our analysts. We are proud to share this primary source of market intelligence with our Yankee Group Link Membership. Contact us at +1-617-598-7200 or linkmembership@yankeegroup.com.