ANYWHERE, the book
Yankee Group Chairman Emily Nagle Green has authored a new book: ANYWHERE: How Global Connectivity Is Revolutionizing the Way We Do Business. Published by McGraw-Hill, the book examines the profound and sweeping change that is occurring as a global communications network takes hold.
The book explains how businesses can harness the power of Anywhere to create new revenue streams and describes how best to steer business initiatives, partnerships, product development, customer service and virtually every other aspect of a business to succeed in the Anywhere environment.
Yankee Group's volume of published work on the global connectivity revolution--reports, forecasts, surveys, blogs and more--fuels the book's concepts, and quotes from numerous Yankee Group analysts are featured throughout.
The book also features insights from more than 50 thought leaders in connectivity, from pioneers to established CEOs, from small firms to mega-corporations. Bob Metcalfe, co-inventor of Ethernet; Nicholas Negroponte, founder of the One Laptop Per Child initiative; Dan Hesse, CEO of Sprint; Reed Hundt, former chairman of the U.S. FCC and many more big thinkers lent support to the book.
- Learn more at the ANYWHERE book microsite
- Download a complimentary copy of Chapter 9, "How ANYWHERE Do You Need to Be?"
- Watch a video about the book
- Order today at Amazon, Barnes & Noble or Borders
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