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Hot Topics
The Global Consumer Mobile Internet Services Market Could Be Worth More than $66 Billion Annually.
The $66 billion figure—which represents only service provider revenue—is a conservative estimate
because it refers only to access. It excludes mobile messaging applications and all other transaction-oriented
services such as ringtone purchases or music downloads. In other words, it excludes all revenue from the billions
of transactions consumers would generate if they had ubiquitous mobile internet access. Now let’s look at
the additional revenue-generating services.
Revenue-Generating Services for Carriers Worldwide
Interested in Finding Out How to Tap that Revenue?
Through our nearly 40-year history, we've used our relationships, research and analysis in the
telecommunications sector to identify the issues most critical to companies like yours. We’ve
dedicated ourselves to providing our clients with valuable, actionable solutions surrounding these
three core issues:
- The evolution of infrastructure value creation: Costly, closed service
delivery architectures need to be open and efficient to remain competitive.
- Empowering the Anywhere Consumer™:
Successful players in the telecom space will empower consumers' service personalization
interests.
- Transform or die: The imperative to produce and innovate on the fly is driving
enterprises to opportunistically develop new conduits to employees, customers and partners.
Choosing the right technology, the right supplier, at the right time is critical.
Yankee Group Is for You
Whether you are looking to:
- Gain strategic infrastructure investment advice that pragmatically addresses supply and demand
opportunities and threats worldwide
- Identify and target the Anywhere Consumer by
tailoring investments to enable personalized services and create sustainable competitive advantage
- Navigate the ebbs and flows of demand trends, supplier choice and financial realities across service architectures
Yankee Group delivers the experience, research, data and consulting expertise to help you create an actionable strategy for
these challenges and the many others still to come.
Yankee Group is the only research firm exclusively focused on connectivity change and how it specifically affects the
telecommunications sector. We provide carriers, service providers, enterprises and equipment vendors with insight into
telecom and its outside influencers, such as software and business services, consumer electronics, and media and entertainment.
And we give our clients the best tools to navigate the global connectivity revolution.
Do You Have a Unique Business Need that Requires an Immediate Solution?
Yankee Group Consulting delivers game-changing advice for leaders seizing growth in the
anywhere-connected world. We address the growth, business model, market, product and network strategy challenges
and opportunities that senior business and functional executives face. Recent projects include:
- For one of the largest telecommunications providers in the world, Yankee Group predicted potential M&A scenarios and
advised our client on how to tackle the opportunities and challenges they might face.
- For many leading WiMAX vendors across the globe, Yankee Group has uncovered significant regional opportunities and helped
our clients overcome the barriers of entering new markets.
- For the leading US cable TV provider, Yankee Group helped position the company to regain competitive advantage and reverse
declining market share.
Apply to Participate in Our Machine-to-Machine Beta Program
As the available market for handset-based services reaches saturation and voice revenue falls, the Machine-to-Machine
(M2M) market demonstrates a path to growth. We help position your company to take advantage of this opportunity whether
you’re an operator, equipment manufacturer, application provider or other player in the value chain.
The Yankee Group M2M Index is based upon market survey data that we collect through our proprietary surveys, monitors and
forecasts to ensure that this Tool delivers what is most important to M2M vendors, carriers and others; whether you are
in the market today or considering points of entry.
We are now accepting applications
from companies interested in beta testing our new M2M Index product. Yankee Group will review the application form and contact
you to discuss the M2M Index and opportunities for involvement.
Apply to Participate in our Mobile Marketing Index Beta Program
Mobile marketing is a complex sector. Emerging platforms, lack of visibility around measurement and performance, many players
from various sectors, a multitude of mobile channels/platforms, and fragmented technologies make it difficult to make informed
decisions.
Yankee Group developed the Mobile Marketing Index (MoMaX). MoMaX is a quantitative tool designed for advertisers, agencies,
media buyers and carriers for the evaluation of mobile marketing platforms. It delivers analysis specific to your mobile marketing
objectives. MoMaX outputs an interactive scorecard that explains the most effective mobile medium based upon the individual
requirements of your campaign and client.
We are now accepting applications from
companies interested in beta testing our new product. Yankee Group will review the application form and contact you to discuss
MoMaX and opportunities for involvement.
